|
|
RateTheMusic.com |
NetQuest |
|
Spreadsheet o'
Songs |
Yes; overwhelming! |
No. Each song is presented one at a
time; respondents focus on one song at a
time. |
|
Order of Songs |
Same order for every
respondent |
Randomized! Each respondent starts with
a different song, eliminating order
bias. |
|
Clicks to hear/ score each song |
Four! (If you're testing 30
songs,
that's 120 clicks!!!) |
One click! |
|
External plug-in to
hear song
clip? |
Yes, either RealAudio or MP3. |
No! Clips delivered in .WAV format
(supported by all browsers) |
|
Access to raw data? |
? Who knows ? |
Yes. You have direct access to all
settings, messages, banners, song titles and of course
raw respondent data. |
|
Dynamic score
collection? |
No. Respondent must score all
songs (correctly) before
submitting CGI
page. |
Yes. Each score is saved in real-time.
You decide later whether to compile reports using
Completes-Only or all scores. |
|
Banner message for
NTR? |
No. |
Yes. Cross-promote station
features/benefits, or sell to client to generate
Non-traditional Revenue. |
|
Non-compete? |
No. RTM will solicit
your
listeners to join their national
panel. |
Yes. NetQuest will never send any e-mail
or otherwise contact any of your
listeners, except on your behalf. |
|
Toggle Title/Artist? |
No. |
Yes. You decide whether respondents see
the name of the artist and the song title, or score the
song strictly based on the clip. |
|
Approximate cost
per month |
$750 |
$750 |
